설명
Hybrid. This role is categorized as hybrid. This means the successful candidate is expected to report to Warren, Michigan three times per week, at minimum or other frequency dictated by the business.
The Role
General Motors is seeking a Customer Research Manager to lead a team of researchers and/or analysts within Global Customer Research (GCR) Product Research. The team supports the Core Experience and Occupant Experience software product teams within Vehicle Product Management, bringing the voice of the customer to the decisions that shape key in-vehicle experiences.
The role partners closely with product teams and their cross-functional stakeholders from early requirements development through launch and in-market performance. The supported portfolio includes comfort controls, displays, infotainment, connectivity, entertainment, user-interface generations and releases, AI assistants, user profiles, and related digital vehicle experiences.
The successful candidate is a customer-centered people leader who combines strong research execution, strategic judgment, and consultative partnership. They will guide a portfolio of bespoke research, develop team capability, and translate complex customer learning into timely, clear product direction.
What You’ll Do
Partner with product teams and stakeholders
- Serve as a trusted, consultative research partner to Core Experience and Occupant Experience product teams and their key cross-functional stakeholders.
- Proactively learn stakeholders’ business priorities, product plans, decision timelines, and customer-learning needs.
- Translate business priorities into persuasive research plans and proposals that align to product-development milestones and the GCR research roadmap.
- Facilitate research framing that defines the business decision, target customer, learning objectives, scope, timing, resource needs, and intended use of findings.
- Collaborate with stakeholders to develop research stimuli that create a clear connection between product intent and customer feedback.
- Represent the customer perspective in cross-functional forums through clear, persuasive, evidence-based storytelling.
Lead customer research that informs product decisions
- Plan, design, and execute fit-for-purpose qualitative, quantitative, and mixed-method research that provides timely, actionable insight for Core Experience and Occupant Experience product teams.
- Synthesize findings into concise, decision-ready deliverables that communicate customer needs, implications, opportunities, and recommended actions.
- Identify opportunities to connect learning across studies, customer themes, product areas, and technology domains, and ensure relevant read-across is communicated to stakeholders.
Lead people, projects, and resources
- Directly lead, coach, and develop researchers and/or analysts; set clear goals and expectations, provide timely feedback, and support professional growth.
- Build a high-performance, customer-centered culture characterized by intellectual curiosity, collaboration, accountability, constructive challenge, and continuous improvement.
- Manage an assigned portfolio, including priorities, work plans, milestones, budget, supplier support, and stakeholder expectations.
- Direct study materials, suppliers, logistics, fieldwork, analysis, reporting, and stakeholder follow-through to meet agreed scope, timing, quality, and budget expectations.
- Provide clear status communication to leadership and stakeholders; surface risks and negotiate scope, timing, and resource trade-offs early.
- Manage research suppliers, budgets, schedules, tools, and facilities in accordance with GM processes and policies.
Your Skills & Abilities (Required Qualifications)
- Bachelor’s degree.
- 7+ years of relevant experience.
- Working knowledge of vehicle or product-development processes and the role of customer research in product decision-making.
- Experience leading or using primary research to inform product decisions.
- Demonstrated people-leadership experience, including setting goals, coaching, performance management, and developing team members.
- Demonstrated ability to manage multiple projects, priorities, schedules, and stakeholders in a complex, changing environment.
- Excellent written and verbal communication skills, with the ability to create clear, concise, and actionable research deliverables.
- Strong presentation, facilitation, negotiation, and persuasive storytelling skills; able to communicate effectively with technical, business, program, and leadership audiences.
- Proficiency using AI-enabled tools to improve the speed, quality, and effectiveness of research and day-to-day work.
- High degree of creativity, resourcefulness, and sound critical thinking, with strong problem-solving, organizational, and stakeholder-management skills.
- Applicants must be legally authorized to work in the United States.
- GM does not provide immigration-related sponsorship for this role.
What Will Give You a Competitive Edge (Preferred Qualifications)
- Experience in automotive, mobility, connected services, consumer technology, digital products, or other complex hardware-software ecosystems.
- Software product development experience.
- Post-graduate degree.
- Direct market research experience across qualitative, quantitative, formative, generative, and evaluative methodologies.
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)
이 직무는 하이브리드 직무로 분류됩니다. 즉, 선발된 지원자는 특정 근무지로 주 3일 이상(또는 관리자가 지정한 다른 빈도로) 특정 근무지로 출근해야 합니다.
선발된 지원자는 이 직무를 위해 25% 미만의 출장을 다녀야 합니다.
이 직무는 리로케이션 혜택을 받을 수 없습니다. 모든 리로케이션 관련 비용은 최종선정 된 지원자가 부담해야 합니다.
다양성 정보
General Motors는 법적으로 금지된 차별을 배제하는 것은 물론 포용성과 소속감을 진정으로 장려하는 직장이 되기 위해 노력하고 있습니다. 당사는 다양성이 보장되는 환경에서 직원들이 역량을 발휘하고 우리 고객을 위한 더 좋은 제품을 개발할 수 있다고 믿습니다. 따라서 입사에 관심 있는 사람이 있다면 포지션별 주요 업무와 자격을 확인하고 본인이 보유한 기술과 능력에 부합하는 모든 포지션에 적극적으로 지원하기를 장려합니다. 지원자는 채용 과정에서 역할 관련 평가(해당하는 경우) 및/또는 채용 전 스크리닝을 통과해야 합니다. 자세한 정보는 GM 채용 과정 안내를 참고하십시오.
공평한 취업 기회 선언 (미국)
General Motors는 공평한 기회를 제공하는 고용주임을 자부합니다. 자격을 만족하는 지원자는 인종과 피부색, 성별, 성적 지향, 성별 정체성, 국적, 장애, 재향 군인 보호법 적용 여부와 상관없이 채용 후보로서 심사를 받습니다.
숙소 (미국 및 캐나다)
General Motors는 장애인을 포함한 모든 구직자들에게 취업 기회를 제공합니다. 구직이나 취업 지원에 도움이 되는 합리적인 숙소가 필요한 경우 [email protected]으로 이메일을 보내시거나 800-865-7580으로 전화주십시오. 이메일에, 귀하가 요청하는 특정한 숙소에 대한 설명과 귀하가 지원하는 직무와 채용 요청서 번호를 포함해주세요.
