설명

General Motors is seeking a strong editorial strategist to help shape more creative, audience-centered storytelling for employees across the intranet and related internal channels.

The Manager, Employee Editorial Strategy will lead editorial strategy for employee content with a focus on stronger concepts, clearer themes, and more compelling story treatments that earn employee attention. The person in this role will help raise the bar for how stories are framed, packaged, and developed for internal audiences, while creating a closer connection to Content Studio and adjacent editorial partners.

What you’ll do

Own editorial strategy for employee-facing storytelling across the intranet and related internal channels
Develop creative concepts, themes, and story approaches that help important messages break through with busy employee audiences
Identify opportunities to package content in more engaging, useful, and visually strong ways
Establish a more consistent, modern editorial approach across employee communications
Partner with Content Studio and editorial teams to influence stronger asset development and more intentional story planning
Guide stakeholders toward clearer framing, sharper audience focus, and more effective content treatments
Use feedback, performance insights, and evolving audience needs to continuously improve the employee content experience
Set editorial vision and repeatable approaches that strengthen story performance over time
Lead and develop the employee editorial strategy team, including setting objectives and priorities, story development and content quality based on business needs
Manage performance, support workforce planning and ensure the team has the capabilities needed to meet current and future business needs

What you’ll need

Bachelor’s degree required
10+ years experience in editorial strategy, content development, journalism, brand publishing, or owned media
Exceptional writing and editing skills with strong editorial judgment
Experience coaching and developing team members through ongoing feedback, career support and a strong editorial bench
Proven ability to shape concepts and improve storytelling for digital audiences
Experience developing content themes, framing narratives, and elevating story packages
Strong collaboration skills and ability to work effectively across a matrixed organization
Experience partnering with creative teams or content development partners to support stronger storytelling
Strong understanding of what helps content attract attention and resonate with busy audiences on internal channels like intranet, Slack, and other front-line apps
Comfort using AI-enabled tools to improve research, planning, drafting, editing, or workflow efficiency while maintaining strong human judgment

Compensation:

The compensation information is a good faith estimate only. It is based on what a successful applicant might be paid in accordance with applicable state laws.

The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position, as well as geography of the selected candidate.

The salary range for this role is ($149,500 - $199,800). The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position.
Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

What you’ll bring

The strongest candidates will combine strategic thinking, creative instinct, strong people leadership and high editorial standards. They will know how to turn important priorities into stronger concepts and clearer story themes, and how to help teams develop content that feels relevant, engaging, and built for employees from the start.

They will also bring a continuous-improvement mindset, helping GM strengthen the quality, consistency, and creative ambition of employee storytelling across channels. This leader will be comfortable operating with a high degree of independence, influencing across teams and functions, and owning measurable outcomes tied to the effectiveness of employee content.

#LI-MO1

GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)

이 직무는 재택 기반이지만, 선발된 지원자가 GM 허브에서 특정 거리 이내에 거주하는 경우 주 3회 {또는 관리자가 지정한 다른 빈도로} 출근해야 합니다.

이 직무는 리로케이션 혜택을 받을 수 있습니다.

다양성 정보

General Motors는 법적으로 금지된 차별을 배제하는 것은 물론 포용성과 소속감을 진정으로 장려하는 직장이 되기 위해 노력하고 있습니다. 당사는 다양성이 보장되는 환경에서 직원들이 역량을 발휘하고 우리 고객을 위한 더 좋은 제품을 개발할 수 있다고 믿습니다. 따라서 입사에 관심 있는 사람이 있다면 포지션별 주요 업무와 자격을 확인하고 본인이 보유한 기술과 능력에 부합하는 모든 포지션에 적극적으로 지원하기를 장려합니다. 지원자는 채용 과정에서 역할 관련 평가(해당하는 경우) 및/또는 채용 전 스크리닝을 통과해야 합니다. 자세한 정보는 GM 채용 과정 안내를 참고하십시오.

공평한 취업 기회 선언 (미국)

General Motors는 공평한 기회를 제공하는 고용주임을 자부합니다. 자격을 만족하는 지원자는 인종과 피부색, 성별, 성적 지향, 성별 정체성, 국적, 장애, 재향 군인 보호법 적용 여부와 상관없이 채용 후보로서 심사를 받습니다.

숙소 (미국 및 캐나다)

General Motors는 장애인을 포함한 모든 구직자들에게 취업 기회를 제공합니다. 구직이나 취업 지원에 도움이 되는 합리적인 숙소가 필요한 경우 [email protected]으로 이메일을 보내시거나 800-865-7580으로 전화주십시오. 이메일에, 귀하가 요청하는 특정한 숙소에 대한 설명과 귀하가 지원하는 직무와 채용 요청서 번호를 포함해주세요.