描述
The Role
Welcome to General Motors Fleet, the General Motors business that serves business and government customers with complete vehicle and mobility solutions. As a Marketing and Sales Enablement Intern, you will support initiatives that help General Motors Fleet attract, retain, and grow customers across these markets.
You will gain hands-on experience developing marketing strategies, analyzing customer and business data, supporting sales teams, and improving the customer onboarding experience. This internship offers the opportunity to contribute to the future of automotive business solutions while working with a dedicated, fast-paced, and highly engaged team.
The Team
The General Motors Fleet Marketing and Sales Enablement team uses marketing and customer success strategies to help sales teams sell and customers make informed purchasing and ownership decisions. The team supports General Motors Fleet’s growth strategy by using customer data to understand and engage loyal customers, new prospects, returning customers, and customers who are new to General Motors Fleet.
The team develops targeted marketing strategies for high-value accounts, generates new small-fleet leads, and builds customer success programs that help customers get started and have a world-class buying and ownership experience. The team works across marketing, sales, customer success, technology, and other business functions to create long-term customer relationships.
What You’ll Do
As a General Motors Fleet Marketing and Sales Enablement Intern, you may support one or more of the following areas:
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Marketing strategy development and execution.
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Customer relationship management, experiential marketing, media, and social media messaging.
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Go-to-market strategy development and execution.
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Evaluation and improvement of the marketing technology tools used by the team.
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Sales operations and customer onboarding.
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Analysis of customer, marketing, and sales information to identify trends, opportunities, and areas for improvement.
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Development of recommendations and materials that help sales teams and customers make informed decisions.
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Collaboration with cross-functional partners to support marketing and customer success initiatives.
Through these efforts, you will help General Motors Fleet evaluate how marketing and sales technology supports the sales team and improves the customer experience. Your work may help identify opportunities, improve processes, strengthen customer communications, and deliver more effective marketing and sales strategies.
Required Qualifications
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Pursuit of a bachelor’s degree in business, sales, marketing, journalism, or a related field.
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Must be graduating between December 2027 - June 2029.
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Ability to work full-time, 40 hours per week, during the 12 week internship.
Preferred Qualifications
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Related experience in the automotive industry.
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Strong technical background and interest in marketing, sales, customer experience, or business technology.
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Ability to listen carefully and engage others in meaningful dialogue.
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Self-directed work ethic and willingness to take ownership of assigned responsibilities.
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Proficiency with Microsoft Office tools, including Excel, Word, and PowerPoint.
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Strong verbal, written, and interpersonal communication skills
Start Date
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Start dates for our Summer 2027 internships are May 24th and June 14th of 2027
Work Location
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Hybrid: This role is categorized as hybrid. This means the successful candidate is expected to report to Warren, Michigan - at three times per week, at minimum.
GM will provide a one-time lump sum taxable stipend payment to eligible students selected for the 2027 Student Program - to help facilitate administration of relocation benefits, please apply using the permanent address you would move from.
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)
Renseignements sur la diversité
General Motors est résolue à être un lieu de travail qui est non seulement exempt de discrimination illégale, mais aussi un endroit qui favorise véritablement l'inclusion et l'appartenance. Nous sommes convaincus que la diversité de la main-d'œuvre permet de créer un environnement dans lequel nos employés peuvent s'épanouir et développer de meilleurs produits pour nos clients. Nous encourageons les candidats intéressés à consulter les principales responsabilités et compétences requises pour chaque rôle et à postuler à tout poste qui leur correspond. Dans le cadre du processus de recrutement, les candidats peuvent devoir, le cas échéant, réussir une évaluation liée au poste ou une présélection d'emploi avant d'être embauchés. Pour en savoir plus, consultez notre processus de recrutement.
Déclaration concernant l'égalité d'accès à l'emploi (É.-U.)
General Motors est fière d'être un employeur souscrivant au principe de l'égalité d'accès à l'emploi. Tous les candidats qualifiés seront pris en compte, sans égard à la race, à la couleur, à la religion, au sexe, à l'orientation sexuelle, à l'identité de genre, à l'origine ethnique, aux situations de handicap ou au statut protégé d'ancien combattant.
Aménagements (É.-U. et Canada)
General Motors offre des occasions à tous les chercheurs d'emploi, y compris les personnes handicapées. Si vous avez besoin d'un accommodement raisonnable pour vous aider dans votre recherche d'emploi ou la soumission de votre candidature, envoyez-nous un courriel à l'adresse [email protected] ou appelez-nous au 800 865-7580. Veuillez inclure dans votre courriel une description spécifique du type d'accommodement demandé, ainsi que le titre d'emploi et le numéro de demande du poste auquel vous postulez.