Description
The CRP Training and Communications Lead will support the Customer Retention Program through development and delivery of training, communications, and marketing materials for dealer, field, and internal audiences. This role will help drive program understanding, adoption, and execution by coordinating educational content, webinar support, training channels, and feedback loops across stakeholders.
This role is ideal for a strong execution-oriented professional with exceptional presentation skills who can manage detail, coordinate across teams, and support multiple deliverables with a high standard of quality and responsiveness.
Major Duties and Responsibilities:
Training and education support
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Lead the training and education plan for dealers, field teams, and internal brand and CCA partners in support of CRP priorities.
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Build, coordinate, and support delivery of training materials and enablement content that improve program understanding and execution.
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Manage field and dealer webinars and support training deployment through channels such as Global Connect and Center of Learning.
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Review and approve vendor-dealer training materials for consistency and readiness.
Communications and materials development
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Support development and rollout of CRP Choice communications and marketing materials across internal, field, and dealer audiences.
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Help create launch materials, training communications, and ongoing updates that support adoption and reinforce program changes.
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Ensure communications are clear, actionable, audience-appropriate, and aligned to established program and brand guidance.
Dealer feedback, escalations, and stakeholder support
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Gather dealer survey input and stakeholder feedback to identify improvement opportunities for training, communications, and program support.
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Serve as a dealer and field escalation point for program related questions and issues.
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Partner with CRP leaders and cross-functional teams to identify training needs and continuously improve enablement content based on performance and feedback.
Qualifications:
Skills and Abilities
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2+ years of experience in marketing/customer experience.
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Strong communication, writing, and presentation skills.
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years in developing training, communications, or enablement materials for internal or external audiences.
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Strong organization skills, attention to detail, and the ability to manage timelines across multiple deliverables.
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Ability to collaborate effectively across field, dealer-facing, and internal stakeholder groups.
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Strong judgment and responsiveness in a fast-moving, cross-functional environment.
Experience
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Experience in marketing, communications, training, CRM, dealer support, or a related field.
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Experience working with field, dealer-facing, or cross-functional business teams is preferred.
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Experience in automotive, retail, or dealer-facing environments is preferred.
Education
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Bachelor’s degree required.
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Degree in marketing, communications, business, education, or related field preferred.
Success Profile
The successful candidate will be a strong executor and communicator who can translate program needs into clear training and communications deliverables. They will bring consistency, responsiveness, and attention to detail while helping field, dealer, and internal audiences adopt and execute the program effectively.
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GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)
Ce poste est hybride. Cela signifie que le candidat retenu doit se rendre sur un site donné au moins trois fois par semaine {ou à une autre fréquence imposée par son supérieur hiérarchique}.
Ce poste peut donner droit à des indemnités de déménagement.
Renseignements sur la diversité
General Motors est résolue à être un lieu de travail qui est non seulement exempt de discrimination illégale, mais aussi un endroit qui favorise véritablement l'inclusion et l'appartenance. Nous sommes convaincus que la diversité de la main-d'œuvre permet de créer un environnement dans lequel nos employés peuvent s'épanouir et développer de meilleurs produits pour nos clients. Nous encourageons les candidats intéressés à consulter les principales responsabilités et compétences requises pour chaque rôle et à postuler à tout poste qui leur correspond. Dans le cadre du processus de recrutement, les candidats peuvent devoir, le cas échéant, réussir une évaluation liée au poste ou une présélection d'emploi avant d'être embauchés. Pour en savoir plus, consultez notre processus de recrutement.
Déclaration concernant l'égalité d'accès à l'emploi (É.-U.)
General Motors est fière d'être un employeur souscrivant au principe de l'égalité d'accès à l'emploi. Tous les candidats qualifiés seront pris en compte, sans égard à la race, à la couleur, à la religion, au sexe, à l'orientation sexuelle, à l'identité de genre, à l'origine ethnique, aux situations de handicap ou au statut protégé d'ancien combattant.
Aménagements (É.-U. et Canada)
General Motors offre des occasions à tous les chercheurs d'emploi, y compris les personnes handicapées. Si vous avez besoin d'un accommodement raisonnable pour vous aider dans votre recherche d'emploi ou la soumission de votre candidature, envoyez-nous un courriel à l'adresse [email protected] ou appelez-nous au 800 865-7580. Veuillez inclure dans votre courriel une description spécifique du type d'accommodement demandé, ainsi que le titre d'emploi et le numéro de demande du poste auquel vous postulez.