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Content Designer, Web & App, Ownership

  • Location
    • Remote
  • Job Type Full time
  • Posted
  • Job Requisition JR-202612851

Description

Content Designer, Human Interface Design 

Drive the Future of Automotive Experiences – Join Our Human Interface Design Team!  
Are you passionate about crafting intuitive, beautiful, and human-centered digital experiences across vehicles, web, and mobile platforms? Our Human Interface Design (HID) team is redefining how people interact with automotive technology—both inside and outside the vehicle. From in-vehicle displays to connected apps and foundational design systems across software and hardware, we create seamless experiences that feel effortless, engaging, and safe.  
What We Do  

  • Understand Drivers & Passengers : We dive deep into user research to uncover real needs and behaviors on the road and beyond.  

  • Design Across Platforms : From infotainment systems to mobile apps and web portals to hardware switch configurations, we build cohesive digital ecosystems that connect users to their vehicles and services.  

  • Build Strong Foundations : We develop scalable design systems and interaction models that ensure consistency, accessibility, and innovation across all touchpoints.  

  • Innovate Interactions : We define how users navigate voice controls, advanced driver-assist features, and connected services.  

  • Champion Safety & Accessibility : Every design is inclusive, distraction-free, and aligned with global safety standards.  

  • Collaborate Across Teams : We work hand-in-hand with engineers, product managers, interior and exterior designers, and UX researchers to bring ideas to life.  

Why Join Us?  

  • Impact at Scale : Your designs will shape the driving and digital experience for millions of users worldwide.  

  • Creative Freedom : Explore bold ideas and push the boundaries of automotive and digital design.  

  • Continuous Growth : Learn from a team of experts and stay ahead in the rapidly evolving mobility and tech landscape.  

  • User-First Culture : Every decision starts with empathy for the driver, passenger, and digital user.  

If you're ready to design the future of mobility, we’d love to meet you!  

Description  

This role is focused on creating excellent content design across platforms and user experiences within the Human Interface Design studio. 

Responsibilities  

  • Support content design work for assigned work domain across various platforms, including web, mobile, or in-vehicle.  

  • Support a vision for improved content standards and systems across the practice 

  • Collaborate with designers, Customer Experience and Marketing team members    

  • Design and build with AI tools through a language first approach to interfaces 

  • Design great experiences through clear and concise language  
     

Key Characteristics  

You’re known for being clear:  You can communicate concepts as well as fine detail in one compelling narrative.   

You love good writing:  You evaluate and look at the world through the lens of language.    

Minimum qualifications 

  • Strong written, visual, and verbal communication skills  

  • A clear portfolio of work that showcases your ability to write and evaluate writing. 

  • Self-starter with strong autonomy. You’re comfortable identifying problem areas, tackling them independently, and sharing your findings. You create clarity rather than waiting for it to be provided.  

  • Deep understanding of human interface design best practices.  

  • You can iterate quickly, form a clear design point of view, and navigate cross-functional feedback. You have a strong sense of what needs a name, and what simply needs a clear interface label. 

  • Strong editorial and design sensibility. You love language but believe most software benefits from fewer words.  

  • Skilled in information architecture and taxonomy. You know how to simplify a complex menu structure.  

  • Kind, collaborative, and easy to work with. You build strong relationships and contribute to a positive team culture.  

  • Proficient in Figma.  

  • Experience following an in-house design system and content standards.  

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us 

We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Total Rewards | Benefits Overview

From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources

Non-Discrimination and Equal Employment Opportunities (U.S.)

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. 

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.

Accommodations

General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us [email protected] or call us at 1-800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

Who we are

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Our Culture

Working at GM

Driven by innovation and creating an environment to inspire, we embrace the responsibility to make our world better, safer and more equitable for all

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Total Rewards

A better tomorrow begins with you

From day one, we’re looking out for your well-being— at work and at home— so you can focus on realizing your ambitions

Join our team

We're ambitious. We’re committed. And this work is our life’s passion. Ready to start your career path at GM? Let’s get in touch.

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